Remember how about four years ago Cadillac moved to New York City from Detroit? Well, apparently that change might be more permanent than some hoped. A spokesperson confirmed “100 percent” that Cadillac was not going to be leaving New York, despite a leadership shakeup in the Cadillac offices. Cadillac president Steve Carlisle, who took over April for outgoing president Johan de Nysschen, was seen by Detroit faithfuls as a potential sign that the luxury brand might be returning to the home of the auto industry. No luck for those faithfuls, it looks like. There’s less of a fight for talent in New York, and they have partnerships that elevate the Cadillac brand, so it looks like there’s no incentive to leave. Cadillac's new boss will keep the headquarters of the GM luxury brand in New York despite the ouster of the executive who presided over the move from Detroit. Steve Carlisle will commute to Detroit or anywhere else in the world as is needed to transform Cadillac into a top-selling luxury brand, GM said. "It’s 100 percent that we’re staying here, that was never a question," said Andrew Lipman, Cadillac spokesman in New York. The decision makes sense, analysts said, because Cadillac is not just a Detroit brand anymore. It is a global brand achieving big sales gains in China. Moving its New York headquarters would be costly and might result in a talent flight. In a controversial move at the time, GM nearly four years ago moved Cadillac's headquarters from Detroit to the 15th and 16th floors of a high-rise office building at 330 Hudson St. in the trendy lower Manhattan neighborhood of SoHo. Click Here to Continue Reading
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