Ford Motor Company will stop selling all but two car models by 2020. The company announced in its Q1 earnings report that by that time, “almost 90 percent of the Ford portfolio in North America will be trucks, utilities and commercial vehicles.” Due to the market’s taste for SUVs and crossovers, as well as an improving electric and hybrid technological base to improve SUV’s notoriously bad fuel economy, one can hardly blame the company. The two cars to escape the hatchet are the legendary Ford Mustang, and the Ford Focus Active, a crossover SUV for sale starting in 2019. Ford Motor Company stunned the world this week by announcing that it would stop selling cars in the United States over the next few years, except for only two: the iconic and ever-popular Mustang, and the Ford Focus Active, a crossover hatchback/SUV that goes on sale next year. In its earnings report for the first quarter of 2018, the company announced: "By 2020, almost 90 percent of the Ford portfolio in North America will be trucks, utilities and commercial vehicles. Given declining consumer demand and product profitability, the company will not invest in next generations of traditional Ford sedans for North America." In other words, if you miss having the option of buying a Ford sedan, blame the millions of Americans who haven't bought one in the last several years. Here's why Ford's response to current market realities is so very smart:
- It's giving drivers what they've shown they want.
- There's only one problem with SUVs, and Ford is solving it. (HYBRID)
- It's betting big on electric.
Ford Pulling Out Of Cars In The US For Foreseeable Future Find more on: CarDaddy
source https://autonews.cardaddy.com/ford-pulling-out-of-cars-in-the-us-for-foreseeable-future/
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